Danish String Quartet

Danish String Quartet Logo of the Month on Logoholic

Danish String Quartet Logo of the Month on Logoholic

 

November’s Logo of the Month on Logoholic goes to The Danish String Quartet, designed by / with art direction from Maibritt Lind Hansen.

Undeniably beautiful in it’s simplicity, the balance of the geometric strings and the curved, spiralling scroll create the number 4 perfectly. The image below shows it’s conceptual construction, interestingly to me, I missed the horizontal bow which now makes sense on another level. Working with the Baskerville font, typography shows a draw to the traditional, something elegant yet sophisticated.

 

The Danish String Quartet Logo Construction & Branding on Logoholic

Danish String Quartet Logo Design on Logoholic Blog

 

Although the Logo of the Month feature focuses on the logo, the colour scheme and photography really establish the brand well. An initial assumption of the Danish String Quartet would be to draw associations from the red and white of the Danish flag, but that wouldn’t convey the elegance that the black and gold does.

The posters below show the beauty of the logo, which I would call primarily typographic through the aim to be numeric as supposed to a visual ‘character’.

 

Danish String Quartet Poster Design on Logoholic Logo Blog

Logo Design for the Danish String Quartet on Logoholic

The Danish String Quartet logo stamped on an Envelope

The Danish String Quartet cello photograph on Logoholic

 

What do you thing of the Danish String Quartet’s new logo design – worthy of Logoholic’s Logo of the Month? Let us know what you think below.

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2 Responses to “Danish String Quartet”

  1. Shira Gilbert
    November 29, 2012 at 6:48 pm #

    Hi! I’m doing some promotion of the Danish String Quartet’s new recording via their US distributor Allegro Classical, so your post popped up on my Google alerts. So pleased to have stumbled upon your great & creative site. Looking for a new logo so I am inspired. Loved the alphabet post!

    • Stuart
      November 29, 2012 at 11:55 pm #

      Hi Shira, it’s great to hear from you, and the feedback is much appreciated!

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