Højmark Cycles produces custom-made bicycles from the workshop in Berlin-Prenzlauer Berg district. Their new logo and brand was created by Ineo Designlab based in Denmark.
Guest posts from contributing authors, designers and bloggers related to the design industry.
Complexity vs. Simplicity in Logo Design
Thousands of logos are created every year – and this makes it very difficult for new logos to stand out in the crowd. Because of the huge number of logos being developed, it could mean that the logos you’re creating are too forgettable. So what can you do to make your logos more successful? Should [...]
The Psychology of Colours in Logo Design
Trying to compete in business today takes a hands-on approach and an ability to adapt your business to the changing environment. This not only includes your marketing, your customer support, your online presence and your reach, but it also includes your logo. Is your business logo design good enough to stand out with all [...]
Sóley Chair Branding
Schober Design’s new communication campaign for Kusch+Co’s Sóley chair is a continuation of the gradual renovation of the contract seating company’s brand. The Sóley chair, named after an Icelandic flower, is a re-release of a Valdimar Harðarson 1981 design. The updated version was released at the 2012 Orgatec exhibition held in Cologne, Germany and took [...]
Fachhochschule Brandenburg
Thomas Manss & Company‘s new symbol for the German Fachhochschule Brandenburg University replaces the abstracted depiction of the college building with a mark that is less literal without betraying its roots. Both, the old symbol and its successor, are inspired by the architecture of the former army barracks the university calls home to 3000 students [...]
