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Re-brands of existing designs, good bad or indifferent?

Pepsi Logo Redesign Rebrand on Logoholic by Sam Weston

Pepsi Logo Redesign

Sam Weston, a third year Graphic Design student studying at the University of Lincoln has offered up a fairly solid Pepsi logo redesign and rebrand. You can’t argue that the simplicity works well, and the current logo certainly has it’s haters (see below). My only concern is that, despite Pepsi’s almost regular rebranding efforts, they […]

Mammoth Mountain Sign

Mammoth Mountain

Some lovely work from 2011 by Hornall Anderson on the Mammoth Mountain Branding, based in Mammoth Lakes, California. I’m a sucker for a simple, versatile logo that shows it’s adaptability through variations, examples of which can be seen above. It’s blue and white and evokes the letter M, water, and mountains. Before long, it will be […]